I've used other natural deodorants before and it's great having a fragrance that matches the soap and lotion. Most natural deodorants are plain smelling, definitely breaks the mold as a great product that doesn't irritate my underarms.
I thought that this had a fresher smell to it and stronger than the sample I received when I ordered the variety pack. I especially like the no grit texture, just a better soap than the big bar company I used to use.